If you want your live stream to get more views, you need to know how to market it. Whether your video is an event, a Q&A session, or simply an update on a product or service, you need to ensure that people are aware of it and able to find it. This article will walk you through some tips and best practices to help you promote your live video, increase viewership, and grow your audience on YouTube.
One way to boost engagement on a live video is to offer viewers a reward for commenting or interacting with the content. This could take the form of a giveaway, merch, or other prizes. It can also be a simple, low-cost incentive like an exclusive chat with the creator or other members of the community. This strategy will encourage viewers to engage with your content, and it can also help them spread the word about your broadcast.
Another great tip is to encourage viewers to share your video on their social media accounts. Encourage them to use your hashtags and include the link to your video in their posts. This will help drive additional traffic to your live video and improve its searchability on YouTube and other social platforms.
Lastly, you can create a playlist for your live videos to make them easier to discover. This can be especially useful if you’re streaming a series of videos on the same topic. This will enable viewers to watch your entire video collection at once, and it can help them stay engaged longer.
It’s important to remember that a large percentage of your viewers will be tuning in for the audio alone. They’ll be listening while they work, workout, run errands, or otherwise multitask. This is why it’s essential to make your live videos as engaging as possible. Encourage viewers to interact with your content by asking questions during the live stream, incorporating polling features, and hosting Q&A sessions. All of these tactics will help your audience feel invested in the content and more likely to come back for more live streams.
Tease your upcoming live stream content with short trailers or tidbits of information about what you’re going to be discussing. These should be posted on all of your social media channels and can include an attractive video thumbnail, an enticing description, and a link to your stream. If you have a list of email subscribers, send them an announcement of your upcoming broadcast with a beautiful thumbnail and an interesting description.
It’s important to track the performance of your live streams and continuously optimize them. After all, the goal of your live video is to increase your YouTube viewers and bring them closer to your brand. By following these tips, you’ll be well on your way to success. how to get live stream viewers on youtube